The mayor of New York, Michael Bloomberg, announced last week (New York Times -4-08-09 www.nyt.com) that he was opening an office to oversee the 2010 Census in New York. New York is currently the only city to have a special office dedicated to the Census. Chicago and Los Angles traditionally have had aggressive programs to increase the response rate but not a special office. Mayor Bloomberg is “on to the Census." The New York 2010 Census office has two functions... (1) to ensure that all addresses are identified so that the household will receive the 2010 Census form and (2) educate all residents (legal or not) about the importance of completing the Census when it arrives in the mail in March 2010.
In 2000 only 55% of city residents returned the census form by mail compared to 67% of the nation. Residents are missed because not all of the people in the household are reported or because the Census Bureau does not know that the household exits and does not follow-up when a census form is not returned. After 2000, the New York City Planning Department is credited with identifying 150,000 apartments or houses that were home to 350,000 people. These people would have been missed without the extraordinary efforts of the Planning Department.
The Mayor understands the political and fiscal stakes of the 2010 Census. Reapportionment at the national, state and local level after each census is one of the most radical redistribution of power that occurs. Every ten years the House of Representatives, every state legislature, county government and many municipalities have to redraw their political boundaries based on the findings of the Census. And this redistribution of power occurs peacefully... a lot of heated rhetoric but the redrawing of districts occurs.
And Mayor Bloomberg gets it. He is ensuring that New York City will probably increase its power within the federal delegation and in Albany. He is also ensuring that New York City will get its fair share of federal and state financial support. Current projections are that New York State may lose 2 or 3 seats in the national reapportionment but if New York City aggressively educates their citizens to complete the 2010 census form, the most of New York State's losses will be borne by upstate New York. Thank you, Mr. Mayor, for believing in the power of the census.